Iknow LLC today announced that Lee S. Cohen has joined the firm as Director of Marketing. Cohen has extensive experience in media and government relations, business development, events management, and brand management. He also possesses extensive knowledge of government policies and procedures from years of public affairs service.
Dr. Bernard L. Palowitch, Jr., President of Iknow, said “We welcome Lee to our team of knowledge management consulting professionals. We are looking to him to help us grow our brand around the globe.”
Cohen’s initial focus will be on refining Iknow’s marketing strategy, updating the company’s marketing messages, and helping to create new marketing content.
Lee Cohen has worked with a portfolio of clients as a public relations and marketing consultant. His experience spans several fields, including technology, finance, law, and the arts. Cohen has had a noteworthy career helping corporations and government leaders raise their profiles, create compelling content, disseminate their messages, win clients, and gather support in the media, in the U.S. Congress, with the public, and at targeted global organizations.
Cohen earned a master of business administration degree in marketing and international management from McGill University, Montreal, Canada, and Manchester, United Kingdom, and a bachelor of arts degree in political science and French from Northwestern University.