Business intelligence (BI) refers to the gathering, organization, analysis and communication of actionable information on a company, its competitors, its customers, and the industry to support strategic and tactical decision-making. BI applications integrate structured and unstructured data from a variety of sources and synthesize the results into forms that allow business leaders to take action. BI technologies provide historical, current and predictive views of business operations. Business intelligence technologies are made up of reporting tools, online analytical processing, data mining, process mining, complex event processing, business performance management, benchmarking, text mining, and predictive analytics.
Value from business intelligence comes from information access and visibility, and from data mining and analysis to discover trends and patterns in the data. BI is best utilized when executives and managers have ease of access and are able to allow the facts of situations to inform their business decisions. A broad range of applications for BI has helped companies rack up impressive ROI figures. Business intelligence has been used to identify cost-cutting ideas, uncover business opportunities, roll enterprise resource planning data into accessible reports, react quickly to retail demand and optimize prices.
Iknow has deep expertise in managing all phases of business intelligence projects, from understanding management reporting needs and discovering clear ROI goals to defining performance metrics to BI software selection, customization, and deployment. Iknow also combines expertise in data profiling, data quality, data warehousing, and enterprise search to improve the quality of BI projects. Examples of BI projects include business performance analysis and reporting, customer analytics, and balanced scorecards.
The business intelligence product landscape is complex and includes the following products. Iknow can help you evaluate and select the right software product to help you achieve your business objectives.